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The Showerbeer

Shower Beer is more than a drink – it’s an experience. This compact, three-sip pale ale was designed for the pre-party ritual, blending the refreshing act of a shower with the energizing spirit of a beer. Its small, palm-sized bottle is easy to hold while getting ready, making it the perfect companion for those moments of transition from daily life to night-time adventure.

Designed by SNASK and masterfully brewed by Fredrik Tunedal of PangPang BreweryShower Beer is both visually striking and flavorfully unique. Packaged in a sleek brown glass bottle, it features SNASK’s signature pink screen print, a mark of elegance and playful design.

What sets Shower Beer apart, however, is its distinct taste. Heavily hopped with Citra, this pale ale offers a bright, citrusy flavor with a subtle herbal note, balanced by an unexpected soapy undertone. Tunedal intentionally allowed the beer to ferment longer, developing this soapy characteristic to enhance the sensory experience of sipping it in the shower. (VICE) Remarkably, the beer was even designed to function as a conditioner, embodying the essence of multitasking. (HungryForever Food Blog)

Shower Beer is a tribute to modern living – combining practicality with indulgence, humor with sophistication. It has quickly become a cult favorite among craft beer enthusiasts, elevating the simple pleasure of a shower into an iconic moment of refreshment and style. Whether preparing for a night out or simply unwinding, this beer promises to make those few minutes truly special.

“If you have enough of them, you’ll eventually be drunk enough to fall down in the shower.”
Tom Hanks

“Putting the lifestyle of a brand in front of the product is the way to create real engagement.”
Ultimate SNASK Wisdom

A Genius Creation by SNASK
Date2017CollectionProjectPhotoSNASKConcept, Art Direction and DesignSNASKBreweryPangPangAlcohol10% VolSize18 clTastecitrusy, soapy, herbalShare

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