The poster “The Future is Pink” embodies a powerful declaration of individuality, liberation and resilience against restrictive societal norms. To the creators, the color pink transcends its cultural associations, standing instead as a universal symbol of freedom, authenticity and the fundamental right to embrace one’s true self…

“When you’re first making films, almost everything about it is enjoyable. But over time, things can get structural and more machine-like if you aren’t careful. You have to fight against that. My answer has always been to try and put myself slightly outside of my…

https://youtu.be/gZmwGVGslNE?t=2437 Force interns to get a tattoo. https://youtu.be/gZmwGVGslNE?t=2437 Fool interns to go abroad. https://youtu.be/gZmwGVGslNE?t=2437 Force interns to get a tattoo. https://youtu.be/gZmwGVGslNE?t=2437 Due to budget constraints, SNASK sometimes has to turn down client proposals. But when this happens, they offer an alternative: assigning the project to their highly…

This exhibit showcases a remarkable video produced by SNASK for Klarna, inspired by a distant childhood memory of horses with unbrushed hair. The video unfolds in the enhanced reality of Klarna, characterized by its smooth, dreamy and charming qualities. Klarna, a leading financial institution with 85 million users…

900 Hours14 People175 Liters of paint280 Plywood Boards10 000 Nails This exhibit highlights the world’s largest physical graphic identity created for Malmö Festival, Scandinavia’s largest city festival held annually in Malmö, Sweden. Referred to locally as Malmöfestivalen this renowned event transforms the city into a…

This is the exclusive “Stay Pink!” poster, an embodiment of bold expression and personal empowerment. Designed in a delicate peachy-pink hue, the print is accentuated with vibrant gold foil, which boldly carries the phrase “Stay Pink!” – a powerful statement intended to inspire self-assurance and stand for uncompromised…

The Swedish insurance company Hedvig is a great example of a modern disruptor, shaking up the traditional insurance industry. With a clear vision and a new approach, they are working to make insurance fairer and more customer-friendly. By changing the rules of the game, Hedvig is setting new standards…

The innovative concept of a “pink lie,” a term coined by Fredrik Öst. A “pink lie” is a unique kind of falsehood, crafted with the intention of transforming an untruth into a reality, only to later return it to its original form. In a bold…

Legendary rock band The Hives approached SNASK with the request to direct the video for their song “Countdown to Shutdown.” SNASK’s creative vision quickly took a bold and unconventional turn. Rather than taking the well worn path of featuring the band front and center, they pitched a seemingly outlandish concept: a music…

Shower Beer is more than a drink – it’s an experience. This compact, three-sip pale ale was designed for the pre-party ritual, blending the refreshing act of a shower with the energizing spirit of a beer. Its small, palm-sized bottle is easy to hold while getting…

In response to a call from Slanted Magazine for a personal commentary on Europe’s social climate, SNASK designed a hand-assembled poster bearing a powerful declaration: “Just because you are extremely right, doesn’t mean you are correct!” This thought-provoking statement was crafted as a response to the alarming rise of…

This isn’t just a book – it’s a crash course in how to break the rules and make some serious noise. Written in just three wild days (72 h), “Make Enemies & Gain Fans” is packed with 192 pages of bold ideas, rebellious tips and a whole…